You can instantly capture leads with Google Ads by using lead form extensions. Lead form extensions are a type of ad extension that allows you to collect leads directly from your ads. When someone clicks on your ad with a lead form extension, they will be taken to a Google-hosted form where they can enter their contact information. The form is pre-populated with their Google account data, so they can submit it with a single tap.

To use lead form extensions, you need to create a lead form in your Google Ads account. You can then add the lead form extension to your ads. Lead form extensions can be added to Search, Video, Discovery, and Display campaigns.

Here are the steps on how to instantly capture leads with Google Ads:

1. Sign in to your Google Ads account.
2. Click Campaigns in the left-hand menu.
3. Click the plus button and select New campaign.
4. Select Leads as your campaign goal.
5. Select Search, Video, Discovery, or Display as your campaign type.
6. Click Continue.
7. Enter your campaign settings.
8. Click Lead form in the Extensions section.
9. Click Create new.
10. Provide a headline, business name, and description for your lead form.
11. Choose the questions that you want to ask in your lead form.
12. Click Save.

Once you have created a lead form extension, you can add it to your ads. To do this, click Ads and extensions in the left-hand menu. Then, click Assets and select Lead form. Tick the box next to the lead form that you want to add to your ads and click Save.

Your lead form extension will now be added to your ads. When someone clicks on your ad with a lead form extension, they will be taken to a Google-hosted form where they can enter their contact information. The form is pre-populated with their Google account data, so they can submit it with a single tap.

You can download your leads from Google Ads in a CSV file. You can also create a webhook integration to receive leads directly in your customer relationship management (CRM) system.

Here are some tips for creating effective lead form extensions:

• Keep your lead form short and simple.
• Ask only the most essential questions.
• Use clear and concise language.
• Offer an incentive for people to submit their leads.
• Test different lead forms to see what works best for your business.

Lead form extensions are a great way to instantly capture leads with Google Ads. By following these tips, you can create effective lead form extensions that will help you grow your business.